Hamilton Beach to foray into the Indian market
Hamilton Beach to foray into the Indian market

Hamilton Beach Brands is all geared up to get foothold in the Indian market in the next six months.

Headquartered in Virginia, the maker of kitchen gadgets, cooking aids and small electric appliances has tied up with distributor of cookware and kitchen tools Heuck Houseware Industries to manufacture cookware and kitchen tools under the Hamilton Beach and Proctor Silex brands.

Heuck Houseware India, the subsidiary company, will market the brands beginning with the Delhi-NCR region. In the kitchen gadgets and cooking aids segment, the brands will compete with Hawkins and Prestige.

 
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