Hidesign launches gift cards

QwikCilver Solutions, a pioneer in providing stored value card solutions in India, has bagged India’s leading handbag and accessories brand, Hidesign, for launching Hidesign’s Gift Cards that would change the conventional way of gifting.

Vikas Kapur, Director, Hidesign said, “The Hidesign Gift Card Programme is a new strategic initiative from the Hidesign brand. Our customer will be able to experience this Hidesign innovation at all our outlets in India and is timed to tap into the gifting occasions for the festive season. The Hidesign Gift Card gives the customer the freedom and flexibility to indulge with his or her choice of Hidesign products. 

Our partnership with QwikCilver has been an absolute pleasure. Among the most professional and proactive service providers we have worked with in India. We have no doubts that their technology platform is the best in the country for the gift card segment. We look forward to launching a loyalty card program with them shortly.”

T P Pratap, Chief Marketing Officer, QwikCilver Solutions said, “Hidesign is a premium fashion brand for us to partner. It has established its presence across India and overseas markets too. Gift and prepaid cards is a rapidly growing category in India. Seeing immense benefits for its customers, Hidesign handpicked QwikCilver to foray into this new gift card segment. According to Consumer Market Research, 75 per cent believe that gifting with gift cards is a smarter way of gifting.”