Himalaya expands its retail presence in The National Capital

The Himalaya Drug Company opened two exclusive `Himalaya
The Himalaya Drug Company opened two exclusive `Himalaya Herbal Healthcare` outlets in the National Capital, one at The Hyatt Regency hotel and the second at Lajpat Nagar in New Delhi. The outlets showcase the entire range of herbal healthcare and personal care products of the company. Visitors to the store will be able to choose from Himalaya`s 200+ product range, all displayed under the same roof. The simple yet stylish design of the outlet creates an ambience, which is shopper-friendly and based on a scientifically developed plannogram that allows for ease and convenience in shopping. The emphasis at all Himalaya stores including the new outlets is on access, experience and service. These stores are electronically linked to a CRM cell where customer queries can be answered by a panel of doctors. It also has trained personnel who can provide customers with relevant product information.