High Street Essentials Pvt Ltd (HSE) has opened its first exclusive Indya store in Kolkata, further strengthening the brand’s retail footprint in the Indian market. With this launch, the brand reaches a landmark of 20 exclusive stores in the country.
Spread across 750 sqft, the new store of Indya, an omnichannel fast fashion brand, is located at City Centre Mall, New Town. The store houses an exciting and extensive range of fusion separates, including think tunics that span from traditional kurtas to new-age draped designs; pants and skirts with classic cuts along with fashion-forward styles with attached sari drapes; and tops.
Besides a thriving online store, Indya presently has over 200 offline retail touchpoints, including EBO’s and MBO’s.
Tanvi Malik & Shivani Poddar, Co-Founders of HSE, said, “The celebration of our milestone 20th store becomes doubly special with the brand opening its doors to a city that is the melting pot of fashion. Our clothes are a mix of current and timeless designs, touching a chord with today’s women who want their clothes to be fuss-free yet stylish. The women of Kolkata have a uniquely beautiful sartorial sense that marries the old world with the new, aligning perfectly with Indya’s design sensibilities.”