Kartik Aaryan to endorse men's ethnic wear brand Manyavar

Men's ethnic wear brand Manyavar has roped in actor Kartik Aaryan as its brand ambassador. The brand’s collections comprise of sherwanis, kurta sets, formal suits, Indo-western fusion wear, bandhgalas, jackets, kurtas, children’s ethnic and fusion wear.

Aaryan said, “I am extremely excited about this association! I have personally seen and loved the collection that Manyavar has curated. This association will show a really different avatar of mine, an avatar which will be traditional yet contemporary, rooted yet modern. Manyavar’s interesting outlook towards Indianwear and beautiful communication pieces have always caught my imagination. Hence when the opportunity came, I was completely thrilled to collaborate.”

Kumar Saurabh, Chief Business Officer of Manyavar, stated, “Manyavar has seen an exponential rise approach, and hence I feel that our associationwithKartik is completely in sync with our plans. Our youth connect will only become stronger and better.”

Avijit Dhar, AVP Marketing, Manyavar, added, “We were really excited to associate with Kartik. His youthful charm and his penchant for style are in complete synergy with Manyavar’s brand persona. We have just shot a brand film with Kartik on an interesting, never-explored before concept and the output is fantastic! I am sure viewers will love it when the film releases.”