Licious expands services to Mumbai & Pune markets

Currently, the Bengaluru-based company is already present in Bengaluru, Hyderabad, NCR and Chandigarh.
Licious

Licious, an online meat service startup, run by Delightful Gourmet, has expanded its presence to Mumbai and Pune markets. Currently, the Bengaluru-based company is already present in Bengaluru, Hyderabad, NCR and Chandigarh.

In December 2018, Licious had raised a round of funding of $25 million.

The company said, “Unlike in these markets Mumbai and Pune with their strategic coastal location have a constant supply of seafood and meat. However, growing consumer concerns about the quality of meat and seafood prompted Licious to venture into these predominantly unorganised markets.”

Vivek Gupta, Co-Founder of Licious, stated, “The addressable market in Mumbai and Pune are very different from our earlier markets. The consumers here seem spoilt for choice, yet there is a huge unmet demand for hygienic and fresh, meat, fish, seafood and meat-based products.”

Founded in 2015, Licious offers a product portfolio of fresh seafood, meat and value-added products such as spreads, marinades and pickles in the fragmented $40 billion meat ecosystem of India.

 
 
 
 
TRENDING ARTICLE
RECOMMENDED FOR YOU