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MOD growing, expanding portfolio

10th store for the brand in Delhi.

Tags: Mad over donuts

July 31, 2012  |  comments ( 5 )  | 
MOD growing, expanding portfolio

 

Mad over Donuts inaugurated their 10th store in Delhi at DLF promenade Mall today. This is MOD’s 38th store in India. MOD has been actively marketing on the web.The specialty of these donuts is that they are 100 % eggless. The brand is planning to open stores in other metropolitan cities. They are targeting to double the count of stores by end of this fiscal year. Tarak Bhattacharya, COO, MOD sais, "75-80 is the store target for this year with new locations that we shall be opening at. We are at a 50-50 ratio when it comes to opening stores at hogh streets and malls and will continue with that. Work has already begun at three to four locations. Ahmedabad, Chennai and Hyderabad are the new locations we are opening at. For us the target customer ranges from a five year old and goes up to those aged 55."  
 
MOD sells 20,000 donut in a single day. Moving ahead, they will be launching cup cakes and bubble tea. They will begin test marketing in Mumbai tomorrow and the national roll out will take place by 15th August. Six to eight weeks will see the launch of bubble tea. 

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pravesh lunawat August 02, 2012 at 4:52 am

I request your company to give a franchise in raipur .\r\n\r\nThank you

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Soni Bhushan August 01, 2012 at 3:46 pm

I want to know about is the company is interested in giving franchise\'s in Gujarat. I wanna talk to the management person of the company.

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Suraj August 01, 2012 at 1:42 pm

I m intersting in mod franchise . Plz send on mail

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nitin nanavaty August 01, 2012 at 1:26 pm

we also want to start mod in baroda

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INDER MANOT August 01, 2012 at 6:34 am

I like to open MOD in Kolkata Malls and Hi street. I had good repo with Mall Mangements. Because I was having more then 16 Swirl\'s outlet in Kolkata/Durgapur and Dhanbad. We are also All India Consolator of Swir\'s (Kwality Walls)

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