Senior Correspondent, IndianRetailer.com & Retailer Magazine Jan 22, 2018 / 2 MIN READ
Chinese smartphone maker OnePlus announced the launch of its first "OnePlus Authorised Store" in the country.
Vikas Agarwal, General Manager, OnePlus India said “The new 'OnePlus Authorised Store' is designed to complement our online first business strategy and also attract new users, while serving as a destination for our fast-growing community to experience and purchase OnePlus products”.
The store is part of the smartphone player's focus on creating more offline touch points across key cities to allow users to experience the phone sales.
Company is offering a free "Bullet V2" earphone on the purchase of any OnePlus Smartphone to early buyers who visit the "OnePlus Authorised Store".
Company also launched its flagship "Experience Store" in Bengaluru last year for the OnePlus community to experience products as well as collaborate and share new ideas.
The flagship smartphone is powered by the latest Snapdragon 8 Gen 2 Mobile Platform, offering faster CPU and GPU speeds with improved power efficiency.
As part of this new senior leadership role, Nakra will spearhead the company's business operations land overall strategy for the India region
With Vijay Sales’ extensive network across India, OnePlus is set to expand its OnePlus TV portfolio presence in Tier-l and-ll cities and beyond.
The OnePlus store will provide customers with first-hand opportunity to come and have an immersive experience of all OnePlus products, including smartphones, accessories and lifestyle merchandise.
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