Pantaloon Brands may merge with Capital Foods

Pantaloon Retail plans to merge at least five of its brands with Capital Foods as Mr Kishore Biyani consolidates his food business under one company to get ahead of its competitors with his homegrown recipes such as pav bhaji masala and lemon pickles. 

Mr Biyani, will have Indian television’s most popular culinary showman, Sanjeev Kapoor as a venture partner. Dairy products brand Fresh & Pure, Tasty Treat cereals, Golden Harvest spices, Ektaa and Punya edible oils are the brands that will be merged with Capital Foods, leading to Pantaloon shareholders getting a yet-to-be-decided stake in the company.