The leading manufacturer of advanced vibration products and acceleration training programs, Power Plate International has entered into a partnership with Hero Motors Ltd.
The leading manufacturer of advanced vibration products and acceleration training programs, Power Plate International has entered into a partnership with Hero Motors Ltd. and inaugurated an exclusive Power Plate Studio in Delhi. This tie-up is being intended to introduce Power Plates’ latest advanced technological equipments among the common people. On an average, the price range of the equipments varies between Rs. 1 lakh to Rs. 5.75 lakhs. While commenting on the launch, Mr. Pankaj Munjal, MD of Hero Motors opined, “Power Plate is really gaining the attention of health and fitness professionals, admired athletes and celebrities across the globe. On the other hand, the wellness and fitness industry in India is observing an incredible growth every year with the entry of so many players; however, we trust that we will make an impressive mark in this industry as we are offering our exclusive revolutionary machine.” Sprawling across an area of 1,000 sq. ft., this flagship studio is owned by Mrs. Preeti Bharadwaj, who foresees to open franchised Power Plate studios in at least 25 cities. Regarding the expansion plan, Mr. Kuldeep Verma, Vice President (Marketing), Power Plate India said, “We are looking forward to partner with the studio owners and our aim is to set up 50 exclusive Power Plate studios in India by the end of this year. Each studio will also be provided with a set of Power Plate master trainers who have been trained under the international norms and proficiency specified by Power Plate International.”