Incepted in August 2011, Fashionatclick.com is an effortless online premier shopping destination for fashion and design. The portal has successfully brought together high-end fashion from all over India and made it accessible to a widely global audience. The website is the first of its kind to feature new season collections, which include printed dresses, tunics, soft constructed jacket and eclectic jewellery by different designers across India. It is home to a range of high-quality collections created by some of the most talented designers in the region, who offer creations that are individual, expressive and elegant.
Since the portal’s launch in August this year, the website has catered to the strong regional demand for luxury and contemporary fashion designs. To meet the needs of their growing customer base, Fashionatclick.com have selected designers who come up with an impressive line up of fashion brands, in addition to unveiling a range of new collections.
“We’ve created this extensive platform, which caters to the growing need for fashion accessories and clothing and design from India,” says Manvi Singh, the young entrepreneur behind this e-commerce venture.” We learnt quite early that Internet shoppers, especially in the metro cities in India, are also perusing the web for stylish designer finds that patrons wouldn’t normally find in their local malls,” Singh added. “My experience in the local market, as also my participation in top fashion exhibitions, has helped me in understanding the needs of the women and the expatriates living in different states,” she says.
The offerings by Fashionatclick.com constitute of its in-house brand – Chemical Love – as well as a mix of other brands. Products available at this website include shirts, t-shirts, skirts, dresses, trousers, jackets, coats and accessories for women. Ranging from linen, cottons, jersey, wool and knit, it offers a wide variety of fabrics to choose from all year round.