Clay Craft India, popularly acclaimed as the country's one of the fastest growing manufacturers and retailers of bone china and ceramic tableware, has joined hands with Spencer Retail. This strategic tie-up is exclusively arranged to present the luxurious product range of clay craft across all 30 Spencer’s stores located at across all metros and mini-metros of India.
Under this exclusive tie-up, Spencer’s will merchandise Clay Craft’s fine bone china, ceramic ware and thermoware products across its network. This product range includes tableware and tea-sets, kitchenware, interior art pieces and exclusively designed mugs.
Speaking on the occasion, Bharat Agarwal, Director, Clay Craft India Pvt Ltd says, “Our brand is getting high visibility at Spencer’s stores. We hope that the customer base of Spencer’s stores will like the products which are exclusively designed for coming festivals”.
Choosing Spencer’s Retail over other brands, the Clay Craft India spokesperson says, “Spencer’s high-end format stores give more visibility, display space and of course the locations and customer type that we are targeting is fulfilled by this tie-up. Spenser’s has a variety of food segments available in its stores and we feel fine bone china and ceramic tableware and tea-sets will also attract the customers”.
Traditional and Mughal theme based products will be the key attractions that will serve the demand of up-coming Indian festive seasons, corporate and social gifting culture.