JBL has roped in Bollywood actor Ranveer Singh as its global brand ambassador.
With this association, Ranveer will be endorsing a new range of JBL’s consumer audio products in the coming months. He will also participate in a series of marketing initiatives to further strengthen JBL’s dominance in the country.
Pradeep Chaudhry, Country Manager, HARMAN India, said, “No-one can represent the true spirit and energy of JBL better than Ranveer Singh. Apart from being a powerhouse of acting, Ranveer is contributing to the music ecosystem in India and we can’t wait to take this collaboration to the next level.”
Ranveer added, “An iconic, global brand that has redefined the audio industry for the last 70 years. The signature sound of JBL is simply matchless. Nothing sounds better or sweeter.”