ShopClues unveils ShopClues Surety to ensure hassle free shopping

ShopClues, one of India's largest online marketplace has launched a unique premium service– the Shopclues Surety Program, in order to ensure a hassle free shopping experience for its customers.

This premium service is in addition to the ShopClues Buyer Protection program which ensures an extensive 5 point quality check of the products along with the use of data analytics and secure dispatch to its customers in order to give them a seamless shopping experience.

Nitin Kochhar, VP – Categories at ShopClues, said, "We have built a robust evaluation system which is a combination of audits (5-point checks) and technology (using data analytics) which makes it scalable and cost effective. Storing millions of products in inventory is neither scalable nor cost effective. ShopClues, being a true marketplace, believes that this is the right model for India where there are lacs of merchants with good quality products and should have an equal chance of doing business on the platform."

Radhika Aggarwal, Co-Founder & Chief Business Officer, ShopClues said, "ShopClues has always differentiated its value proposition from other e-commerce competitors by offering a wide variety of unstructured portfolio of products from local and regional merchants.” She further stated, “This move is to give this large unstructured portfolio a structured approach. By accrediting products, we can provide our customers an unparalleled shopping experience."