Initializing...

Top Retail Brands

Sony to raise its MP3 market share

Electronics major Sony India plans to increase its share to 30 per cent


July 15, 2009  |  comments ( 0 )  | 
Sony to raise its MP3 market share Electronics major Sony India plans to increase its share to 30 per cent as compared to 20 per cent last year in the Indian MP3 market by next year. They wish to do so by introducing more innovative products, expanding their sales network and adopting an "aggressive" marketing strategy. Sony India, also launched its latest `W` series of MP3 players and plans to sell 1.8 lakh units by year 2010. The company is also planning to increase its retail presence to 3,000 outlets including its company-owned centres, multi-brand stores and modern retail chains.

Related News


Comments

Please add your comment:

Rating   

Not readable? Change text.

Enter the characters as seen on the image (case insensitive)

Notify me of followup comments via e-mail

Subscribe for daily newsletter