Starbucks eyes more expansion in China, India
Starbucks, one of the world’s largest coffee retailers, plans to expand thousands of stores in Greater China, where it currently has around 700, and it is also enthusiastic about setting up stores in
April 14, 2010 | comments ( 0 ) |
Starbucks, one of the world’s largest coffee retailers, plans to expand thousands of stores in Greater China, where it currently has around 700, and it is also enthusiastic about setting up stores in India and Vietnam. Howard Schultz, Chief executive at Starbucks, said that they are hopeful to build more stores in the next ten years.
He refused to comment on speculation that it would tie-up with Jubilant Foodworks for the Indian market. However, he expressed that the company is enthused about India and will announce the name of the partner at the right time in the near future.
Meanwhile, Schultz also said the company will launch an iced version of its Via brand instant coffee in North America. It will also introduce Via in Japan on Wednesday following launches in the United Kingdom last month and the United States and Canada last year.
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