Tara Jewellers open in shop-in-shop format

The new collection features exquisite ornaments

Tara Jewellers announces the opening of its 37th showroom in Shoppers Stop at in-orbit mall Vashi.  It is first shop-in-shop format from Tara. The showroom features trend setting Fitch format. The interior of the store includes a see through glass facade that showcases the browse wall, collection wall, consultation table and open workshop. It serves as a visual treat for the shopaholics. The new outlet features exquisite and unique pieces ranging from bridal, occasion to daily wear in diamonds, gold, polki and kundan jewellery such as necklace sets, pendant sets, rings, bangles to earrings amongst others. The collections showcased are Eternia, Zara, Amara, Myra, Ivory, Portico, Star Princess, Star Diva, Tesori, International Best sellers, Jud for Tara, Bariki, Raira and others. Speaking at the occasion,

Vikram Raizada, Executive Director & CEO Retail at Tara Jewels Ltd., said, “The launch of our first true shop-in-shop showroom at Shoppers Stop Inorbit Mall Vashi is in line with our growth plans. It is an attempt to continue the shift towards the organized industry from the unorganized market, more so when the customer now looks for certified and reliable jewellery along with enhanced personalized services.” Taking this further, Salil Nair, Customer Care Associate & COO, Shoppers Stop Ltd., said, “We are happy to have the first shop-in-shop of Tara Jewellers within the Shoppers Stop store at Vashi. Tara Jewellers is a perfect addition to our existing portfolio of premium brands.”