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Tata’s aggressive plans for Tanishq

Looking to enhance its market share by two and half times

Tags: retail, retailer, news, Tata, Tanishq

March 24, 2014  |  comments ( 0 )  | 
Tata’s aggressive plans for Tanishq

The Tata-controlled jewellery brand Tanishq is planning an aggressive growth strategy via an expansion of its retail network along with the introduction of new designs.

L R Natarajan, CEO New Business Division, Titan Industries, said, "We want to grow our market size by two and a half times over the next five years time,"

Natarajan pointed out that Titan registered jewellery sales of Rs 8,000 crore last fiscal, and had a market share of nearly four per cent.

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