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Triumph’s Rs 1,000 crore expansion plan

Triumph International, a lingerie brand, plans to invest over Rs 1,000 crore in India to open 12 more flagship outlets and 30 additional EPS (Exclusive Partner Stores) in the current year. By expandin


February 02, 2010  |  comments ( 0 )  | 
Triumph’s Rs 1,000 crore expansion plan

Triumph International, a lingerie brand, plans to invest over Rs 1,000 crore in India to open 12 more flagship outlets and 30 additional EPS (Exclusive Partner Stores) in the current year. By expanding the retail network in the country, Triumph, which enjoys a healthy 40 per cent market share wants to further tap the vast opportunity present in the Indian lingerie industry. 

"We are planning to open 12 more flagship stores and 30 EPS this year at an investment of around Rs 24 crore and Rs 30 crore per store, respectively. We want to provide the Indian women a different experience with our innovative range of products," said Thorsten Allentien, Managing Director at Triumph International. 

The company currently has eight flagship stores and 20 EPS in all major Tier-I and II cities, besides having more than 600 point of sales. 

Triumph, sector, is keen on expanding its retail footprint as well as launch inner-wears suited for Indian women and the climate


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