Van Heusen signs deal with Amazon Fashion to launch 'My First Formal'
Van Heusen signs deal with Amazon Fashion to launch 'My First Formal'

Van Heusen, one of India's fashion forward power dressing brand entered into an arrangement with Amazon Fashion for the exclusive online launch of 'My First Formal' apparel for the young professionals. With this exclusive online launch on Amazon Fashion, Van Heusen is extending itself to young India who is set to enter a new world of exciting careers and opportunities.

Arun Sirdeshmukh, Head, Amazon Fashion, India said, "We are increasingly becoming a destination that fulfills every fashion need of our customers in India. The launch of 'My First Formals' line by Van Heusen on Amazon Fashion validates are constant efforts in that direction and we are excited to bring this line to budding younger professionals across the country through our platform."

Sooraj Bhat, Chief Operating Officer (COO), Fashion Brands, Madura Fashion and Lifestyle, Aditya Birla Fashion and Retail Ltd. said, "Van Heusen is an aspirational brand as it now extends itself to the young professional who wants to purchase his first formal shirt.  This new ensemble resonates the brand's philosophy of making fashion formals accessible to all professionals. Van Heusen's 'My First Formals' is a must have for a young man's wardrobe and will elevate work fashion for young professionals."

Amazon.in claims to guarantee next-day, two day delivery, Sunday and Morning delivery on products fulfilled by Amazon.

 
Stay on top – Get the daily news from Indian Retailer in your inbox
Also Worth Reading