W, a premium fusion wear brand, which merges Indian and western sensibilities with an emphasis on distinctive design and styling, has opened its new store in Ahmedabad.
With this launch, the brand has moved ahead in its expansion catering to the needs of the entire city. Spread across 687square feet, the new store is located at Ahmedabad One Mall, a popular retail destination in the city.
The store displays the latest and vibrant collection with a complete range of styles featuring an extensive mix of kurtas, fashion bottoms like palazzos, skirts, trousers, dupattas and accessories to match every occasion, mood and personality. W offers Indian fusion wear and stays a step ahead of the fashion curve.
In its Festive’19 collection, W offers different designs and silhouettes; providing a complete wardrobe solution for women. Keeping with tradition, this season W goes sustainable and fashionable yet again with its latest ‘Pop Sets’, catering to a class of consumers who prefer stylish and sustainable products.
The highlight of this store is the new retail store design adopted by W to display the new categories of merchandises differently. The new format highlights the brand better displaying all the styles of the season.
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