ZEDDS unveils expansion plans; opens store in Hyderabad

ZEDDS, the leading brand of fashion Footwear has opened a new store in Jubilee Hills, Hyderabad. The store which will be spread over 1,500 square feet will showcase the best Men & Women range offering trendy, stylish yet comfortable footwear to meet all size requirements. The store will carry an exclusive range of over 200 products (from formals to casuals to ethnic to party wear). Speaking on the occasion, Rajesh Rawtani, Director, ZEDDS said, “In order to set a new definition of fashion and style and meet the ever growing demand of our products we have set up this second store in Hyderabad. The new store opening is a part of our National Expansion & Brand retailing strategy. Zedds is looking at rapid growth of the brand across India. We have plans to reach the total count of 10 EBOs (Exclusive Business Outlets) by 2010 with traces in Metros, state capitals and tier-2 cities following a mix of company owned, franchisee or a store in store format. We have made strategic awareness about our brand in Mumbai with Zedds Kiosks at PVR & Cinemax and plan to open a standalone store in Mumbai soon.” ZEDDS will be targeting high potential areas in Hyderabad and other parts of the country, particularly Mumbai and Indore in the next quarter.