Zara To Enter Online Market From October
Zara To Enter Online Market From October

Shopaholics across India will have the best time shopping from October as famous clothing retailer Zara India is soon going to come up with its much awaited online store. Zara, the company that has attributed its success to a responsive business model that delivers fashionable outfits has now come up online to make shopping easy for its customers. The online store will be functional from October 4, 2017. Zara took facebook and announced “Dear India, our online shop is opening on October 4th” Spain is Zara's biggest market with 436 stores

Zara’s plan to tap the t in currently. Smaller cities and semi-rural areas are seen to be the next growth driver online channel in India will expand the brand’s presence beyond the eight cities it is presen for e-commerce companies.

The online expansion may come just in time too as after Zara’s instant retail success in 2010, seven years later, things are starting to slow down: sales as well as the expansion of brick-and-mortar stores due to a shortage of new shopping malls and thus high-quality retail spaces. Currently, there are 18 Zara stores in India.

Zara has been operating its own website at zara.com/in. Through this website shoppers could only browse the collection, check prices and sizes but not able to buy from the site itself.

 
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