Adani Wilmar Unveils One-Stop Shop for all Fortune Products
Adani Wilmar Unveils One-Stop Shop for all Fortune Products

Now, it is easier than ever to order your favorite Fortune products. Adani Wilmar Limited, which offers a range of edible oils and food products under the Fortune brand, has launched its own mobile application, Fortune Online, offering a one-stop solution to customers for their kitchen needs.

Angshu Mallick, CEO & MD, Adani Wilmar Limited, said, “The mobile app is another feather in Adani Wilmar’s hat, and reiterates our customer-oriented approach. The app has been launched at a time when more and more customers are preferring to buy groceries online, especially since the Covid-19 pandemic broke out last year. The app allows customers to buy from the whole range of Fortune products, and get it safely delivered at their doorsteps at attractive prices.” 

Fortune products will continue to be available on various e-commerce platforms, modern retail, and provision stores.

At present, customers in 17 towns including Ahmedabad, Gandhidham, Pune, Akola, Gurugram, Lucknow, Chandigarh, Noida, Panchkula, Mohali, Kanpur, Kolkata, Indore, Jodhpur, Raipur, Bengaluru, and Hyderabad can place orders for Fortune oils and its range of food & personal care products using the app, which is available on Android, iOS, and Website.

Adani Wilmar Unveils One-Stop Shop for all Fortune Products

“We will be rolling out the app in other key markets in the coming days,” Mallick added.

In less than a month since the app was launched, it has been downloaded more than 11,000 times so far. The application has a convenient and user-friendly interface.

In addition to a range of edible oils, customers can also buy Rice, Soya Nuggets, Atta, Besan, Suji, Pulses, ready-to-cook Khichdi and Soya Chunkies, Sugar, and Maida, from the app. A range of soaps as well as recently launched handwash and sanitizer of Alife brand, which is another brand owned by Adani Wilmar, will also be available on the app.

Once the order is placed, the products are delivered with no delivery charges taken from the consumers. The deliveries are completed within 2-3 days.

Mallick further stated, “We have also adhered to all the safety parameters such as cashless transaction as the application includes multiple payment options, contactless delivery, and the delivery personnel follows all safety protocols too.”

Stay on top – Get the daily news from Indian Retailer in your inbox
Also Worth Reading