Bollywood actor Alia Bhatt has made an undisclosed investment in Nykaa through a secondary transaction. Omnichannel lifestyle retailer has received second celebrity investment as Katrina Kaif invested in Nykaa in 2019.
Falguni Nayar, Founder and CEO, Nykaa, in a statement said, “Alia and I had a very interesting conversation about how both she and Nykaa were launched in 2012. She said the three reasons she wanted to invest in Nykaa were because it has Indian roots, it is founded by a woman and Nykaa is proof that the best in India can take on the best in the world. All of us at Nykaa are delighted to welcome her as an investor in the company.”
Recently, Nykaa has raised Rs 100 crore from Steadview Capital, increasing its valuation in the process to around $1.2 billion.
Founded by Falguni Nayar in 2012, Nykaa claims more than 5 million monthly active users and handles 1.5+ million orders a month. The beauty retailer has over 1,500 brands and more than 1.3 lakh products, available on its website, app, and stores.
Apart from the omnichannel presence, Nykaa’s products are sold across 70 stores. While Nykaa Men provides beauty and grooming products, Nykaa Pro caters to all professional beauty needs with special access and offers, and Nykaa Beauty is its in-house beauty products offering cosmetics across lips, eyes, face and nails. The brand also has a skin and body care range besides bath & body collection, naturals and fine fragrances.