Leading ecommerce company Amazon has kick-start its Prime Day sale in India early next month, in a bid to revive consumer spending ahead of the festive season.
The two-day sale that begins on August 6 gives Amazon Prime users access to services including free 48-hour delivery, exclusive discounts and early deals, streaming music, video, and other benefits.
This Prime Day, thousands of Small & Medium Businesses (SMBs) will offer unique selection to Prime members that allows them to rebound from recent challenges. Members will have the opportunity to discover and purchase unique products from thousands of Amazon sellers under various programs such as Local Shops, Amazon Launchpad, Amazon Saheli, and Amazon Karigar as well as enjoy deals and offers extended by lakhs of small businesses. During the lead-up to Prime Day, members can shop from millions of unique products offered by SMBs to get 20% cashback up to INR 200* on their Prime Day purchases.
“Prime Day is back again this year offering a unique opportunity for our members, to discover joy with a two-day event (Aug 6,7) filled with best of deals, hundreds of new product launches, blockbuster entertainment and more, all from the safety of their homes,” said, Amit Agarwal, SVP & Country Manager, Amazon India. “We are super excited that members can start discovering joy early ahead of Prime Day and earn cashbacks every time they shop from tens of thousands of small businesses including local stores, karigars, and saheli entrepreneurs, while supporting their business in these challenging times”.