Flipkart Enables ‘Sell-Back Program’ Ahead of the Festive Season
Flipkart Enables ‘Sell-Back Program’ Ahead of the Festive Season

Flipkart is enabling a ‘Sell-Back Program’ ahead of the Festive Season. The program offers a safe and convenient option to sell old phones to network partners, supplementing efforts toward creating a circular economy and reducing e-waste.

This would further enable customers to upgrade by selling their used mobile phones while receiving the right buy-back value in their bank account.

An objective 10-grade system will guide the partners to value the used phones. The ‘Sell-Back Program’ provides a hassle-free process of selling old phones using four simple steps.

Moreover, customers can enjoy the convenience of getting the phone assessed and picked up at their doorstep. Apart from benefiting customers, it also helps in reducing e-waste by selling the devices to retailers who further sell these devices to customers looking to purchase second-hand phones.

Flipkart is giving customers access to a strong and reliable re-commerce platform with the launch of this program. With the acquisition of Yaantra, which has a robust device quality assessment capability, Flipkart has strengthened its foothold in the re-commerce industry.

“As the festive season approaches, more people look at options to upgrade and purchase the latest devices and mobiles. Consequently, there has been an emergence of an ever-growing market of re-selling devices which is highly unorganized, unsafe, and difficult to navigate. With the ‘Sell-Back Program’, we aim to provide our customers access to a secure, convenient, and environment-friendly option that assures the best value and quick payment. We have received strong adoption and interest for this program, which witnesses approximately one crore customers every month from across the country,” said Adarsh Menon, Senior Vice President, and Head-New Businesses, Flipkart.  

He further added, “At Flipkart, we consider it a priority to work towards bringing smart tech-enabled solutions to customers and help in reducing the generation of e-waste, which is a crucial step in creating a sustainable economy.”


How Flipkart's 'Sell-Back Program' works:

Step 1- Visit the Flipkart app and select ‘Sell back’ from the categories section in the bottom bar.

Step 2- Provide information about the mobile phones such as brand, model, and IMEI number. Get the price range for the phones from network partners. If content with the price range, pay Re 1 for doorstep pick-up and evaluation.

Step 3- Post order confirmation, an executive picks up the product from the doorstep within 48 hours.

Step 4- Post doorstep evaluation, the network partner offers the final price. The phone is picked up once the customer accepts the price offered to them.

The money gets credited to the bank accounts within 24 hours.

If a customer is not content with the price, the order can be canceled and Re.1 gets refunded to the customer.


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