Gem Selections has launched its exclusive stores in Mathura, Mysore, and Delhi in the past few months and it has no plans to stop. Expanding its business, it has now opened its premiere flagship store in Bangalore.
The store will be a premier stop for unique handcrafted gems and jewelry designs along with its other products. The brand further plans to launch 2 more stores by October 2020 and several more in other parts of the country. Apart from gaining business, the brand further wants to develop people’s inclination towards high quality, authentic gems, and jewelry in the Indian market.
Speaking on the reason for the launch of the store in Bangalore, Pankaj Khanna, the Founder & MD of Gem Selections, Khanna Gems Private Limited, said, “Bangalore has always shown a promising business. We generate an online business of more than 1 Crore per month from the region, which is why we plan on starting not juts this one store, but two more stores by October 2020 and will make this number to a total of 8 stores by March 2021. We are a global brand and aspire to be not just India’s biggest gemstone brand but also the country’s first choice of gems and jewelry across every state.”
Gem Selections offering extensive COVID protection
While the brand is launching its offline store during a time when social distancing is the new normal, it is also implementing some advanced strategies like AI/ML and 3D hologram techniques in all its stores to provide extensive COVID protection and authenticity to all its clients. With the use of Augmented Reality, the customers can easily view the designs, sitting comfortably and securely at their homes.
Additionally, all the social distancing protocols along with proper steps to keep the store disinfected/sanitized and clean will be taken to prevent any probable threat of COVID-19.
The brand has launched 1 store is Mysore, 1 in Mathura, and in Delhi recently. With the positive business figures from the stores across the country, Gem Selections is flourishing both in the offline and online market. India’s dream of high quality, customized jewelry with a combination of rare gems and craftsmanship is on its progress and now people in the different parts of the country can easily access the Gem Selections’ legacy of high quality and genuine products.
The Indian market and economy have begun to function in full swing in most parts of the country and owing to the same, Gem Selections is determined to gain the traction amongst its customers through these new launches.