India Circus Expands Offline Presence to 7 Stores PAN India

Godrej & Boyce, the flagship company of the Godrej Group, has announced that its brand 'India Circus by Krsnaa Mehta' has opened its seventh store in India amidst the pandemic in Bengaluru, India.

India Circus has since inception led the initiative of #VocalForLocal and #MakeInIndia and now with these becoming a trend, consumers demands have seen an upsurge, offering the perfect open ground for the brand to open up a shop-in-shop at a lush location of Indiranagar, aiming to bring the very best of Indian decor to consumers.

The new store spans across an impressive area of 400 sq ft, is a one-stop destination for decor enthusiasts offering a plethora of options in contemporary home decor, lifestyle accessories, and all things vibrant. The decor of the store is carefully conceptualized keeping in mind the ethos and hues of India Circus. 

Krsnaa Mehta, Founder & Executive Director, India Circus, a Godrej & Boyce Venture, quotes, "With India Circus spreading its wings across India, it only seemed right for us to create a rich & elegant experience for all our consumers in Namma Bengaluru. With us adapting to the new normal lately, the need for beautifying and upgrading existing home spaces has been exponentially increasing."

"Synonymous with open spaces and lush greenery, Bengaluru has a lot of inherent styles. I am excited to see the residents enhance their heavenly abode with a piece of India Circus, a perfect melange of Classic and Contemporary," he adds.