Neeman's, an innovative footwear brand that uses natural, renewable, and biodegradable fiber in its shoes, is once again set to disrupt the Indian footwear market with the launch of 'ReLive Knits', India's first shoe made with 100 percent recycled PET Bottles.
The one-of-its-kind footwear is available in two styles, Sneakers and Slip-On, and also boasts of being lightweight, flexible, breathable, sustainable, and one of the most comfortable footwear crafted for all-day wear.
Modishly designed and created with 100 percent recycled PET bottles, the other materials used in crafting this shoe include bamboo insoles, castor bean oil, natural and recycled rubber making the premium-looking ReLive Knits the epitome of comfort and style.
Moreover, this launch also strengthens the brand’s commitment to pushing its limits and offering the discerning Indian consumer footwear that reimagines the traditional sneaker. Leading the charge on conscious-driven innovation, the ReLive Knits fit into the anywhere-anytime fashion realm as it effortlessly transitions from AM to PM and boardroom to bar.
Taran Chhabra, Founder, Neeman’s, said, "We are delighted to give India ReLive Knits, the first shoe made with 100 percent recycled PET bottles. With this planet-friendly collection, we have taken another significant step towards creating footwear that cares for the environment without compromising comfort and style. As per the research by Quantis, a sustainability consulting group, sneaker production accounts for 1.4 percent of the global greenhouse gas emissions. In stark contrast, each pair of the ReLive Knits is made with 8 PET bottles, and so far, we have recycled more than 1 million plastic bottles for this new sustainable collection. We are determined to change how Indians wear shoes, one step at a time."
Innovation through rigorous R&D has always been the driving force behind Neeman’s product offering. Since day zero, the company has worked purposefully towards the cause of sustainability and has created an eco-friendly range of shoes and slippers. With the two offerings of ReLive Knits-Sneakers that pair well with formal to semi-formal wear, and Slip-On, an easy slide-in that goes wonderfully with casual attire, the company strengthens its brand ethos of eco-friendly fashion, comfort, and style.
"We selected PET bottles as a fabric for the ReLive range because we wanted to bring back a material that had lost life and reshape it in the form of super comfortable sneakers. Our focus is on circular economy and reusing materials that already exist and can be used to better the environment," Taran added.
Amar Preet, Co-Founder, and COO, Neeman’s, stated, "At Neeman’s, we aim to push the boundaries and create footwear that actively reduces our carbon footprint. After the success of Merino Wool and Cotton Classic sneakers, we have comprehended that the Indian customer is gravitating towards options that are both sustainable and comfortable. With ReLive Knits, we have once again given the market a novel concept that is an anytime-anywhere and effortlessly chic wear."
The unisex ReLive Knits Sneakers and Slip-On are available in 7 and 5 colors respectively. Priced at Rs 3,299, the collection will be available on Neeman’s official website as well as leading e-commerce platforms in the country.