NUMI Paris Onboards Actor Athiya Shetty & Cricketer KL Rahul as Part of Digital Initiatives

NUMI Paris, the French luxury eyewear brand, newly launched in India, has announced actor Athiya Shetty and ace cricketer KL Rahul as its brand ambassadors. The talented and gorgeous actor along with the accomplished cricket player has been roped in by NUMI Paris to promote its stylishly handcrafted eyewear collection. 

NUMI Paris’ unrivalled charm and trending styles are this season’s favorite and they set a great reminder for the discerning consumers to cherish the finer things in life as they come. Talking about a penchant for finer things, great style and worldly sophistication, two names that seamlessly fit are Athiya Shetty and KL Rahul. With her charm on-screen and her youthful yet elegant aura off it, Athiya is every bit luxury personified. Reaffirming the gentleman stature of Cricket with his impressive technique and classy game, KL Rahul is an icon every youth aspires to be.

Commenting on the association Athiya Shetty said, “I am delighted to collaborate with a brand like NUMI Paris. Their ethos celebrates precision and class, something that has been an inherent part of my outlook, be it in films or outside of it. I can’t wait to see the magic we create together.”

KL Rahul added, “I am super excited to be welcomed into the NUMI Paris family. NUMI has all the attributes that I always look forward to when I indulge in a brand. And I am happy to share that NUMI is the perfect extension of my personality.”

Jean-Phillipe Chilet, the Directeur du Development Commerciale for NUMI Paris, added, “NUMI Paris is extremely lucky to have youth icons like Athiya Shetty and KL Rahul on board. They both are talented artists in their own right and people look up to them because of their style and their sense of relatability. We are looking forward to a long journey with them.”

With this star-studded collaboration, NUMI Paris is set to enamour India with its chic styles. The campaign featuring Athiya Shetty and KL Rahul is set to launch across various digital and social media platforms and on its dedicated website.