s.Oliver opens store in Mumbai

s.Oliver, a leading European fashion brand, has recently opened its new store in Mumbai.
In order to garner more customer base s.Oliver has opened the store in Indian market.
The store opening happened in the presence of s.Oliver India Partner, Sudhir Dhingra.
The new store is located at Inorbit Mall, Malad in Mumbai.

“In line with our strategy of first developing an insight and then establishing a foothold
in a territory, our store at Inorbit Mall announces the arrival of s.Oliver in Mumbai.
The opening of this store is harbinger of the aggressive roll out in Mumbai, which
would cement our positioning as the most preferred brand in the premium fashion brand
category”, said Amit Rai, Chief Executive Officer, s.Oliver India.

The showroom will display casual wear (both men and women) and QS by s.Oliver
segments along withs.Oliver accessories like bags, belts, scarves etc. The company also
has its branded fragrances and umbrellas.

The whole ambience of the showroom is designed in European design to bring the touch
of European fashion retail experience.

Apart from this new store, s.Oliver is currently available in Mumbai at three other point
of sales – one exclusive store at Mega Mall, Oshiwara (1500 sq ft) and two shop-in-shops
at Shopper’s Stop, Andheri and Shopper’s Stop Juhu.