Sarojini Nagar Market Goes Online
Sarojini Nagar Market Goes Online

Since COVID struck, the extended lockdowns mandated by the authorities have forced the capital’s popular shopping hubs like Sarojini Nagar Market to remain closed for a long time, causing considerable discomfort and losses to the trader community. In a bid to resolve this problematic situation and redefine shopping in the post-pandemic world, Proxgy, the world’s first experiential discovery service, has effectively partnered with the Traders Association of the market to enable live assisted shopping on its cutting-edge platform.

Customers can now visit the Proxgy app and click on the Sarojini Nagar shopping festival icon on the homepage and directly engage with live participating shops and markets from the security and comfort of their homes. Users can search for and connect live to various shops and showrooms in the market or directly connect to a ‘Human Proxy aka Proxgy’ for a truly street shopping and shop surfing engagement to experience live shopping using Proxgy’s patented state-of-the-art smart helmets.

To ensure user experience remotely, Proxgy is utilizing its wide network of on-site proprietary technologies along with human interactions to extend customers an on-demand, immersive, and real-time shopping experience. Shoppers can indulge in an immersive shopping spree over live video and can communicate with a salesperson over clear two-way audio transmission. Once connected live with the store, users can view the product and negotiate with the shopkeeper for the best deals and offers.

The entire virtual interaction has been streamlined and personalized depending on the needs of different users. That’s not all, once the purchase has been done; the procured merchandise is transported straight to the users’ address through courier with the added facility of providing same-day delivery to local addresses. Users can redeem their Proxgy coins for shopping and also pay using other digital modes of payment.

Speaking on first of its kind live street shopping experience, Pulkit Ahuja, Founder of Proxgy, said, “Just like food delivery companies have supported restaurants and local eateries during the pandemic, Proxgyaims to help countless shops, stores, and small business owners weather the unprecedented COVID-19 storm and its ensuing lockdowns. Our innovative tech will enable users to virtually throng to their favorite stores in Sarojini Nagar Market and indulge in a real-time, immersive, and assisted shopping experience. We are staunchly dedicated to helping the traders, workforces, and shoppers maintain business continuity.”

Going forward, Proxgy aims to extend this live immersive street shopping extravaganza to other shopping circuits in Delhi and bustling international markets like the Dubai Mall in UAE, and The Times Square in New York. 

Stay on top – Get the daily news from Indian Retailer in your inbox
Also Worth Reading