Leading retailers Flying Tiger Copenhagen and MUJI have announced that they are launching App Clips alongside MishiPay’s mobile self-checkout solution.
MishiPay's ‘Scan & Go’ technology enables in-store shoppers to use their own phone to scan and pay for their shopping, eliminating the need for them to waste time waiting in line at a checkout. Now, in order to create an even more streamlined consumer experience, Flying Tiger Copenhagen and MUJI have partnered with MishiPay to become amongst the first retailers in Europe to bring App Clips with Apple Pay to iPhone customers.
Customers in MUJI stores in the UK and selected Flying Tiger Copenhagen stores across Denmark and Sweden can now use App Clips to launch MishiPay.
App Clips are a way for iPhone users to quickly access and experience a small part of an app and App Clips Codes are visually distinct codes that users can tap or scan to quickly access the experience. Each App Clip Code is encoded with a URL and can support NFC tagging.
When shopping in-store, holding the iPhone near the App Clips Code in-store launches the MishiPay App Clip which enables a customer to checkout with Apple Pay without the need to download the full app. If a customer already has the MishiPay app installed on their device, they can hold their iPhone next to the App Clip Code to immediately launch the app, enabling them to scan items and checkout at 'warp speed'.
Revitalizing In-Store Experience with a Faster, Safer Shopper Journey
The global pandemic has accelerated the adoption of mobile-based checkout solutions. By eliminating the need for shoppers to touch any in-store hardware and simultaneously avoid needing to wait in any lines in the store, MishiPay’s innovative mobile self-checkout system can help to keep both shoppers and staff safer. Deploying App Clips enables even quicker user adoption, eliminating the need to wait for the app to download.
Mustafa Khanwala, Founder & CEO, MishiPay, said, “MishiPay has started a High Street revolution and with App Clips, Apple is facilitating easy adoption of our technology so that we can create an exciting and irreversible future for in-store shopping.”
To elevate the retail experience for users across India, Flipkart has introduced its UPI payment solution, powered by Axis Bank. With features like Supercoins, Cashbacks, Milestone benefits, and brand vouchers, this secure solution aims to revolutionize the payment experience. Initially available for Android users, customers can register for UPI with @fkaxis handle and perform fund transfers and checkout payments using the Flipkart app.
In line with the growing preference for UPI payments, the launch of Flipkart UPI offers unparalleled convenience and cost-effective solutions. The UPI offering facilitates smooth onboarding, allowing users to avail themselves of the feature for online and offline transactions within and outside the Flipkart marketplace. It introduces one-click functionalities for recharges and bill payments, enhancing overall payment efficiency.
In 2023, UPI processed over 117 billion transactions worth Rs 182.84 trillion, showcasing its significance in India's dynamic digital payment landscape. Flipkart UPI is poised to substantially impact the country's digital payments system, aligning with the vision of a digital economy. Dheeraj Aneja, Senior Vice-President at Flipkart, expressed the company's commitment to delivering a best-in-class commerce experience and shaping a digitally empowered society.
Sanjeev Moghe, President and Head of Cards and Payments at Axis Bank, highlighted the bank's role in extending multiple payment flows through UPI. The partnership with Flipkart, from launching co-branded credit cards to introducing the UPI service, emphasizes their commitment to innovation. Customers can register for UPI with @fkaxis handle, enabling fund transfers and checkout payments using the Flipkart app. The cloud-hosted solution ensures stability and scalability, contributing to a seamless UPI platform for customers.
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