Snapdeal, the value e-commerce company, has appointed Saurabh Bansal as its Chief Merchandising Officer. As a highly experienced retail professional, he has diverse experience in working with global firms and e-commerce start-ups that includes work in different retail formats including Hypermarkets, Cash & Carry, E-commerce, and Omnichannel retail.
Bansal rejoins Snapdeal after nearly 4 years, where he spent more than three years building, growing, and managing various categories. In his second stint, he will be responsible for the entire category management, including merchandise and assortment planning. He will also lead the management of the entire seller ecosystem, including seller excellence initiatives.
He most recently served as the Senior Vice President at Walmart where he built and grew various categories including Home Care, Personal Care, Processed Foods, Beverages, Staples, Kitchen and Home appliances, Stationery, and General Merchandise. At Walmart, he led the entire business cycle right from product development, supplier development, audits and compliance, commercial negotiations, category management, GTM strategy, marketing, and front end across all channels - in-store, out of the store, and e-commerce.
Prior to Walmart, he was part of the leadership team at Lenskart and was responsible for the buying and merchandising function catering to all sales channels (online, offline, and others) taking care of domestic and international procurement.
Speaking on his appointment, Bansal said, "I am excited to be back at Snapdeal. Over the years Snapdeal has grown into a leading value commerce platform, serving the needs of Indian consumers in a way they best understand - lots of affordable choices of everyday products with good quality. I look forward to further contributing towards Snapdeal’s mission to serve millions of customers across India."
This is Snapdeal’s second senior appointment in a month. In June, Snapdeal appointed Girish Koppad as the company’s Vice President & Head of Technology, who joined the company from Samsung.