Sverve Launches Online Shopping Platform
Sverve Launches Online Shopping Platform

Sverve, an online curated platform dedicated to offering consumers a plethora of thoughtfully orchestrated western and fusion wear from India and subsequently South Asia’s hottest and upcoming designers launches its online platform today to a worldwide audience. Sverve promises express delivery worldwide and is offering same-day deliveries in Delhi NCR, 2-3 days in other cities in India, and 5-7 days maximum for international orders.

Co-founders, Gayatri Reddy Bhatia and Shikha Kajaria aim to bring only the choicest of pret and contemporary wear retailing up to fifty thousand which is carefully curated by ‘stylespert’ and India’s favorite Fashion Entrepreneur and Stylist, Pernia Qureshi.

Currently boasting of 14 designer brands - 431-88 by Shweta Kapur, Amama, Anushree Reddy, De Castro Moda, Gur Organics by Pernia Qureshi, Jayanti Reddy, Kartikeya, Malie, Metallurgy, Not So Serious by Pallavi Mohan, Pinwheel, Shivan and Narresh, Vanilla Moon and Vikram Phadnis - the website will provide a seamless shopping experience to customers worldwide and further aims to grow its designer offerings month on month.


Gayatri Reddy Bhatia, Co-Founder, said, “Sverve is our passion project built on the nuances of providing stylish options for all body types from petit to athletic or top-heavy to curvy. Today online shoppers are looking for looks as per the individual needs that can swiftly reach them for the occasion they want. Sverve is designed with the intent to make pret accessible to this discerning audience who is always on the go but likes to lead with style. Apart from delivering our orders in record time, we also aim to deliver a unique, authentic, and personalized shopping experience.

Shikha Kajaria, Co-Founder, said, “We are excited to unveil Sverve which defines not just contemporary, unique, and stylish looks for our customers but gives them ‘luxe for less’. Our ambition is to build a fashion community that has access to the best designers, beautiful craftsmanship, and most importantly, great fashion as per one’s body type.

Pernia Qureshi said, “I am so excited to do the launch curation and be the lead Stylespert for Sverve. Each piece from the collective is meant to define not just a look, but an entire wardrobe and I am sure with the irresistible looks and attractive price points on offer Svervewill have a growing community that gets hooked to luxe for less and keeps coming back for swift and stylish deliveries.

Sverve is a unique concept that aims to provide fashion at great prices almost instantly to one's doorstep, revolutionizing delivery speed in a world of meticulously curated Pret wear.

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Retail India News: How Homes R Us Intends to Engage Customers
Retail India News: How Homes R Us Intends to Engage Customers

Homes R Us has forged a partnership with MoEngage, a marketing automation and customer engagement platform with headquarters in Bengaluru and San Francisco. The collaboration aims to bolster Homes R Us' connection with customers, comprehend their requirements, and offer tailored experiences that resonate deeply with them.

Established in 2003, Homes R Us boasts 24 stores across the Middle East, recognizing the pivotal role of meaningful customer interaction within the retail sector. Through MoEngage, Homes R Us intends to furnish personalized recommendations, craft targeted promotions, and dispatch timely notifications across various customer touchpoints, thereby amplifying satisfaction levels and fostering enduring loyalty.

"MoEngage emerged as our preferred choice owing to its comprehensive insights-driven engagement platform, enabling us to customize our interactions with customers based on real-time data and analytics," stated Priyanka Juneja, Digital Marketing Manager at Homes R Us.

With MoEngage onboard, the brand endeavors to enhance customer retention and lifetime value. Additionally, it aims to achieve tangible bottom-line growth by refining conversions, mitigating churn, and maximizing revenue streams through refined engagement tactics.

"We are excited to serve as the proud martech partners for Homes R Us. The brand has consistently prioritized a customer-centric approach, and through our collaboration, we aspire to fortify this commitment," remarked Sweta Duseja, Director of Customer Success at MoEngage.

Joining the ranks of over 1500 global enterprises spanning 35 countries, including Azadea Group, Commercial Bank of Dubai, Landmark Group, Apparel Group, Airtel, Ola, Oyo, and Mashreq, Homes R Us entrusts MoEngage to deliver a seamless experience across diverse devices and interaction points.


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