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IKEA Better Living App will be used as a source to take the lead to engage with maximum people in order to inspire action towards a low-carbon society.
The company is planning to offer an omnichannel presence for Indian customers by integrating both online and offline platforms.
The logistics firm will use environment-friendly fleet to deliver products to IKEA customers benefiting not only the two business partners but also to prove the viability of smart green solutions in the Indian logistics sector.