Expanding its retail presence in tier-II cities, WoodenStreet announced the launch of its first store in Sector-17, the shopping hub of Chandigarh. The brand had recently opened its first store in Lucknow.
WoodenStreet aims to invest Rs 2-3 crore in the newly opened experience store, with an aim to create the most influential omnichannel network.
The D2C furniture start-up initiated its journey in the tier-II and tier-III cities with a vision to explore the potential of the markets, and so far, the results have been remarkable. All the 20+ cities it has covered till now, including Jaipur, Lucknow, Ahmedabad, Indore, etc. are performing greatly while offering the luxurious and cutting edge range of furniture to consumers in these cities, and the same is anticipated from the Chandigarh store.
The brand has planned to inaugurate a tech-enabled, one-of-a-kind experience center, spread across 3,000 sq.ft., which will enable customers to experience a delicately crafted range of solid wood products and a mesmerizing upholstery area, all under one roof.
Lokendra Ranawat, CEO, WoodenStreet, said, “WoodenStreet has always thrived to bring quality goods to the reach of a common man, and with this aggressive expansion, we will surely reach homes of all those who look for smooth finishes and elegance in their furniture. Looking at the high demand in online orders, we have extended our products to the city at offline level, and I am sure that this experience store will strengthen the brand value to its core in the region.”
With 35+ stores spread across the country, an astounding online product portfolio, and over 10,00,000+ happy consumers, WoodenStreet is on its way to becoming the largest omnichannel network, marking its presence all over the map.
Copyright © 2009 - 2024 Franchise India Holdings Ltd