Wurfel Expands Offline Presence, Opens First Retail Studio in Dehradun

Wurfel takes pride in launching their first retail studio in Dehradun, adding to their list of studios PAN India. Würfel, the largest premium modular kitchen and wardrobe brand chain in India, has launched its first studio in Dehradun's Infinity Tower.

Savita Arya, MLA of Dehradun, and Ganesh Joshi, Cabinet Minister from Uttarakhand, graced the occasion of the studio launch as the chief guest and the guest of honor, respectively, on August 21, 2022.

With 45 studios spread across the nation, Würfel has entirely transformed the traditional modular kitchen industry with its European product line, offering customers a luxurious, world-class experience. The secret behind the company’s success is superior quality standards in designing, manufacturing, installation, servicing, and other comprehensive solutions. With assured best pricing for quality, modular kitchens start from Rs 3 lakh and personalized wardrobes at Rs 75,000.

Healthy, eco-friendly modular kitchens, personalized wardrobes, TV units, and vanities comprise the Würfel product line.

Khanindra Barman, Founder, Wurfel commented, “it is our constant endeavor to bridge the gap between quality and pricing by providing high-quality kitchens and wardrobes, with world-class designs at the best price. We are able to achieve this strategically by importing all our finished raw materials and hardware only from the best vendors in Europe. Later, we process them in our state-of-the-art European manufacturing unit in India by following European SOPs under the able supervision of our production VP from Europe.”

Shalabh Garg, Dehradun Partner, Würfel, remarked, “Würfel has been awarded the "Best Modular Kitchen Brand" by Times Business Awards consistently for five years in a row (2018-2022), as well as "The Most Innovative Kitchen Brand" by The India Kitchen Congress in 2019 and 2020. This itself speaks for the kind of value the brand has been delivering to our customers.”

Würfel, with its unprecedented quality standards for the entire product line in tandem with incredible craftsmanship, has changed the modular kitchen industry in India. Only E1 Grade boards, obtained primarily from re-cultivated, FSC-certified forests are used to maintain the premium quality standards of the products and ensure the environment is also being sustained. Würfel aims to create healthy kitchens and wardrobes that make a statement and promote a sustainable lifestyle. With multiple feathers on its cap, Würfel truly has embarked on being the biggest modular kitchen brand in the country.