Mother Dairy introduces fruit yoghurts

Mother Dairy has announced the launch of fruit yoghurts, which will be available in four variants – Blueberry, Raspberry, Mango and Plum. Along with fruit yoghurt, the company has also come up with Mishti Doi (sweetened curd). The launch, at present, is specific to Mumbai consumers.

The USP of the product is the unique combination of real fruits soaked in the goodness of real milk. These fruit yoghurts are available in 100 gram packs with a shelf life of 15 days, while Mishti Doi is available in 90 and 400 gram packs

Price: Fruit Yoghurt: Rs 18

          Mishti Doi: Rs 12 and Rs 45