Fortune in education industry

Education

BY - Ekta Verma
Aug 05, 2013 /

115

/ 5 MIN READ

Preschool industry has grown by leaps and bounds. With its progress, new brands are also emerging in the franchise wagon. Discovery Montessori Preschool is one such brand. In a conversation with Ekta Verma, P.K Samal, Managing Director, Igniva Eduvent Group expresses his enthusiasm towards the franchise model and his dreams to open 100 centres by year end.

Share your entrepreneurial journey. What motivated you to get into this industry?

Since 1999, I was working as Director, Strategic Planning with G D Goenka Group. Besides me there were two other Founder Directors, Pankaj Kumar and Vikas Kumar. Pankaj was working as Head- Corporate Relations with G D Goenka World Institute and ITM Group of Institutions and Vikas was working with United Health Group, a USA health Care company. We all have been committed with education sector at leadership positions since long, so our main aim now is to impart quality early education apart from just good Infrastructure. The company has plans for higher secondary education and universities in the coming years.

What is the USP of Discovery Montessori Preschool?

Discovery Montessori Pre school has been established in 1953, California, united states of America. It is running sucessfully from more than 60 years. Scientifically prepared Montessori School enhances the development of the basic elements of character - freedom, concentration, independence, self discipline and a sense of reality. The preschools will follow the USA based teaching learning method.

How many centers are you planning to open in the coming years?

We are targeting 100 franchises every year. The number will depend upon the quality of franchise seeker. We will not compromise the quality for the sake more franchises.

What kind of franchise opportunity are you offering? What kind of training and support do you provide for your franchisees?

We have quality staff to train the teachers of franchise seekers for USA based Curriculum, teaching and learning method, safety and hygiene standards. All the franchises will be monitored through web CCTV camera.

Which all cities are you tapping for expansion?

We are tapping almost all the cities of India and other South Asian countries.

What strategies do you follow to beat the fierce competition?

We are not keen on competitions. Our motto is to provide quality preschool education in a safe and hygienic environment.

What are the challenges that can be faced by a franchisee in this business?

We consider the franchise seekers as our partners and we are ready to solve all the operational and academic problems if any. We will involve ourselves in all the recruitment process of faculty and other staffs to maintain quality staff intake.

Franchise facts:

Investment	Area	RoI	Target centres by 2013
Rs 30-50 lakh	3000 sq.ft and above	40-50 per cent	100

Growth

Gurgaon based Food Tech Startup initiates fund raising activity this Diwali

BY - RI Bureau
Oct 30, 2015 / 3 MIN READ

Gurgaon based Food Tech Startup initiates fund raising activity this Diwali

In a noble attempt to raise fund for underprivileged children of Diksha School, ‘Bueno’ has come up with innovative ways to collect fund for the Diksha School Mela on the occasion of Diwali organized by the school.

Apparently, Diksha, based in PalamVihar, is a non-profit school run for underprivileged children coming from different backgrounds which include children from migrant families; children who get abandoned or are weak and undernourished. Moreover, children of refugees from Bangladesh are also taken care of by the school.

The school provides free of cost education to more than 300 kids. Bueno has been associated with Diksha for over three years now. In fact, Bueno has been providing financial aid to the school for the nutritious mid-day meal provided to the children.

“The main objective is not just one time charity however it is to be associated with the school for a long run in aiding them financially or any way possible as a measure of support for their social cause,” shared Rohan Arora, CEO, Bueno Foods.

This year the Diksha School Mela will be conducted on 1 November where there will be food stalls with a choice of more than 250 to 300 dishes; games and numerous fun-filled activities for the children.

The food is sponsored and provided by Bueno. One can get entry to the program with a reasonable Rs50 admission ticket. The money collected from this initiative will then be utilized towards the education of those needy children.

“Our association with the school has come a long way since 2012. Diksha is doing an admirable job of providing free education to those in need. We have always contributed for this noble cause in all the ways possible. Earlier we used provide financial assistance to them for the mid-day meal. However, now we want to take a step ahead and be connected with them for a long run,” added Arora.

The school conducts yearly fund raising activities however the success of fund-raising events like the School Mela can not only be measured by the number of people who register to participate each year but primarily by the growing network of volunteers like Bueno and many others who pledge to make Diksha and its objective a success.

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