abCoffee Partners with Shoppers Stop to Enhance Retail Experience Across Key Indian Cities

abCoffee is set to redefine retail experiences by partnering with Shoppers Stop, one of India’s leading premium shopping destinations. This collaboration will seamlessly integrate abCoffee’s specialty coffee offerings into the retail environment of Shoppers Stop, marking a significant step in abCoffee’s expansion strategy with the launch of three new coffee decks in major metropolitan areas.

Customers will now be able to enjoy a blend of quality coffee and modern shopping at Shoppers Stop locations in:

1. Shoppers Stop, Rohini, Delhi
2. Shoppers Stop, Bannerghatta, Bengaluru
3. Shoppers Stop, Andheri, Mumbai

Strategically located within the stores, these coffee decks will offer shoppers a convenient and refreshing pause during their retail journey. This partnership is aimed at catering to the evolving needs of modern consumers, who seek a holistic and enjoyable shopping experience. Whether customers are browsing or making purchases, abCoffee's presence ensures that a quality coffee break is always available.

Kavindra Mishra, Customer Care Associate - MD and CEO of Shoppers Stop said, “The customer is at the core of all our decision-making. With our Personal Shoppers, Makeovers, Black Card personalized services, and more, we have always aimed to provide comprehensive solutions. Based on market consumption data, we have realized that coffee has a close affinity with shopping, and customers often prefer a beverage break. abCoffee is an up-and-coming, new-age brand that complements our format. We are excited about this opportunity and believe that it will help our customers spend more time in our store and enjoy shopping.”

Abhijeet Anand, Founder and CEO of abCoffee added, “We are excited about this collaboration. Shoppers Stop is one of the finest and most popular shopping destinations in modern India, and this collaboration aligns with abCoffee’s vision of brewing India’s finest coffees for Indians wherever they go.”

abCoffee will introduce technology-enabled brewing methods designed specifically for shoppers, ensuring consistent quality and quick service. With a shared vision of aligning modern retail with international standards, Shoppers Stop and abCoffee aim to make shopping more engaging and enjoyable for their customers.