Burger Singh bets big on West Bengal, North East region; targets 43 outlets by 2023
Burger Singh bets big on West Bengal, North East region; targets 43 outlets by 2023

One of India's largest homegrown burger chain, Burger Singh, has entered in the north-east region with its first outlet in City Center Mall, Guwahati, Assam.


The outlet is doing exceptionally well and is generating a revenue of 23 lakhs per month.


In West Bengal and the north-east region, the brand is looking to open 43 outlets in the next year including 34 in West Bengal, 6 in Assam, 1 in Meghalaya, Mizoram and Tripura.


“Our ideology has always been to provide sustainable growth to our investors. Our robust business model has sailed steadfast through two unprecedented global events - the pandemic and inflation. With this round, both current and new investors have once again supported our mantra. We would rather be the winning tortoise of the QSR race than the cursory ill-fated rabbit,” shared Kabir Jeet Singh, CEO and Founder of Burger Singh.


The brand has recently raised INR 30 crores in Series A funding, led by Negen capital and other investors namely Lets ventures, Mumbai angels, Old World Hospitality (Rohit Khattar) and Jasleen Royal (Singer, songwriter and composer).


The round also saw participation from existing investors RB Investments, Rukam Capital, KCT Family Office and V.M. SALGAOCAR family office (Goa). Despite the dry funding spell currently plaguing the larger economy, Tipping Mr Pink Pvt Ltd. (holding company of Burger Singh) has managed to close the round in 60 days.


The company aims to deploy these funds towards its expansive growth plans to launch an additional 120 food court outlets in FY 23.


The company launched its first outlet in 2014 in the city of Gurugram, and within 8 years, it now operate 80+ outlets in Delhi NCR, Lucknow, Jaipur, Dehradun, Jammu, Nagpur, Ahmedabad, Jhansi, Chandigarh, Amritsar and others with another 12 franchises under fit-outs across the country.

Stay on top – Get the daily news from Indian Retailer in your inbox
Also Worth Reading