Domino's Join Hands with Microsoft for Generative AI Operations
Domino's Join Hands with Microsoft for Generative AI Operations

Domino's Pizza Inc, the largest pizza company in the world, and Microsoft have joined forces to create the next generation of pizza ordering and store operations with generative AI technology and cloud computing power. 

Together, the companies will leverage the Microsoft Cloud and Azure OpenAI Service to transform Domino's consumer experiences by enhancing the ordering process through personalization and simplification.  

With Microsoft as its primary cloud provider, Domino's has already been experimenting with data and AI capabilities to make store operations smarter, simpler and more robust. 

"We are thrilled to co-innovate with Microsoft using Azure AI technology to advance the future of pizza ordering and store technology powered by secure, connected data and simplified processes," said Kelly Garcia, Domino's executive vice president & chief technology officer by adding that the collaboration over the next five years will help them serve millions of customers with consistent and engaging ordering experiences.

Leveraging Azure OpenAI for the customer experience is also an important element of the collaboration.

"As consumer preferences rapidly evolve, generative AI has emerged as a game changer for meeting new demands and transforming the customer experience. Through our strategic partnership, Domino's continues to be a customer-first leader in the quick service restaurant industry," said Shelley Bransten, Microsoft corporate vice president, global retail, consumer goods and gaming industries.

Domino's expects to begin piloting generative AI-powered solutions to stores and customers within the next six months.

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