Frozen Bottle Expands Offerings with New Boba Bar Concept

Frozen Bottle, a prominent Indian dessert cafe brand under Curefoods, has introduced Boba Bar, a new venture aimed at offering a premier bubble tea experience. Boba Bar products are now available in over 100 Frozen Bottle stores nationwide and through Swiggy and Zomato, making these beverages accessible to a wide audience across India.

Boba Bar features a diverse menu of flavors and customizations, from classic milk teas to fruity blends, crafted to satisfy various tastes. The Frozen Bottle team invested in extensive research and innovation to create a range of Boba beverages that uphold high standards of quality and taste. Each drink is made with top-quality ingredients to ensure a superior product.

In line with its commitment to sustainability, Boba Bar serves its drinks in iconic Gudbud Jars with biodegradable straws. The menu includes popular options like Thai Milk Tea and Taro, as well as unique flavors such as Matcha, Rose, and Blueberry Bubble Tea. For those seeking something different, Blackcurrant Boba Tea and Chocolate Hazelnut Boba Tea offer exciting new combinations.

Pranshul Yadav, CEO of Frozen Bottle said, “We at Frozen Bottle have always been watchful of the current market trends. With the current boom in the market for all things Boba, it was natural for us to explore that product line. Boba Bar is more than just a beverage; it's an experience. We are excited to bring the vibrant and dynamic world of bubble tea to all boba lovers, offering a wide range of flavours and customizations that cater to every palate. We aim to redefine how people enjoy their drinks, combining quality ingredients with innovative twists to create something truly special."

To mark the launch, Boba Bar is offering its full range of Bubble Teas at a special introductory price of Rs 100 on Independence Day, August 15, 2024. Currently available in over 100 locations across 30 cities, Boba Bar plans to expand to more than 300 locations in over 60 cities within the next couple of years.