Kolkata's restaurant chain Chowman plans to enter new markets
Kolkata's restaurant chain Chowman plans to enter new markets

Chowman is planning to enter new markets in the west, north and south India. As part of its expansion plans, the Kolkata-based restaurant chain will stick to its strategy of setting up small neighbourhood, fine-dining outlets and avoiding malls and high-street locations.

Chowman is among Kolkata’s first small-format, fine-dining Chinese restaurant chains. It is run by Chowman Hospitality Pvt Ltd, owned by entrepreneur Debatitya Chowdhury.

Presently, Chowman has 12 outlets in Kolkata. It is looking to foray into Mumbai, Chandigarh, Delhi, Bengaluru and Hyderabad.

Debatitya Chowdhury said, “We plan to add a few outlets outside Kolkata by 2021 and five more here by June.”

A company spokesperson stated, “We have adopted a non-mall, non-high street profile, keeping our food affordable for the common man, while offering a fine dining cuisine and experience. A meal for two people costs about Rs 700. Democratising fine dining is our credo.”

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