US-based Wendy's to launch new breakfast menu nationwide
US-based Wendy's to launch new breakfast menu nationwide

US-based Wendy's will start serving an all new breakfast menu nationwide on March 2. Its breakfast menu will include a Breakfast Baconator, Honey Butter Chicken Biscuit, and Frostyccino.

The fast food chain anticipates that breakfast sales will grow to at least 10% of its total daily sales.

Kurt Kane, President, US and Chief Commercial Officer of The Wendy's Company, said, “People deserve a delicious, affordable and higher quality breakfast than what they're currently getting, so that's exactly what we're going to serve when Wendy's launches breakfast nationally on March 2.”

“Our crew will be hand-cracking fresh eggs on all our breakfast sandwiches and leaning into the quality ingredients that have long set Wendy's apart from the competition. We've crafted unique sandwiches that will leave you craving another, like the Breakfast Baconator, which features a fresh-cracked egg, signature sausage patty and six strips of Applewood smoked bacon,” Kane added.

At present, the vast majority of Wendy's locations open at 10 a.m. for lunch; however, breakfast items are becoming a growing segment of the fast food industry.

US-based Wendy's to launch new breakfast menu nationwide

QSR’s Statistical View

As per a recent report, the Food Industry is no doubt booming at a fast rate, with Full-service restaurants and Quick Service Restaurant (QSR) together accounting for around 73% of the total restaurant industry.

According to the report by the National Restaurant Association of India, the overall restaurant market will touch Rs 510 billion in the next four years, from the current Rs 205 billion. It said that QSR space would be amongst the fastest-growing, touching nearly Rs 250 billion of the overall market in the next few years. This segment is expected to witness increased activity via market expansion and entry by various players.

Popularity of QSR in India

QSRs have gained popularity with evolving lifestyles, urbanisation, and growing nuclear families. They are growing faster than the full-service restaurants across the globe due to their quick deliveries and competitive pricing that attract consumers. McDonald’s was the first QSR in India followed by various others such as KFC and Dominos.

US-based Wendy's to launch new breakfast menu nationwide

QSRs have always been a zone of attraction for both consumers and business investors, making its franchises a lucrative segment for investment. QSR can be a one-stop destination for budding entrepreneurs that are stepping in this industry for the first time.

The Changing Behavior of Customers

Standardization across food outlet chains in terms of ambiance, hygiene, easy accessibility, and service has caused an instant interest in the mind of the customers, increasing the QSR’s footfall. QSR’s are helping Indians to warm up the western cuisines.

Despite Indian food being the ultimate winner, cuisines like Chinese, Mexican, Italian, and American are gaining significant popularity because of the curious customers who are willing to experiment with their taste buds.

Seeing the potential of the Indian food industry, more franchisors could be seen entering the QSR segment for marking their existence as a brand.

 
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Jamie Oliver Kitchen Launches Delightful Breakfast Menu in Bangalore
Jamie Oliver Kitchen Launches Delightful Breakfast Menu in Bangalore
 

Customers are invited to go on a culinary adventure with Jamie Oliver Kitchen, located in the center of Indiranagar, Bangalore.

Renowned for his dedication to producing tasty and healthful cuisine, Jamie Oliver has motivated millions of people worldwide with his TV series, best-selling cookbooks, and support of a balanced diet. In keeping with his commitment to using only the best ingredients, the restaurant's recently unveiled breakfast menu offers a selection of dishes made with the freshest, regional food, offering a memorable and enjoyable start to the day.

There is something for every palate on the morning menu at Jamie Oliver Kitchen in Indiranagar, whether patrons are in the mood for a robust start or a light, refreshing delight.

Jasper Reid, Founder and CEO, Dolomite Restaurants Pvt. Ltd. stated,At Jamie Oliver Kitchen, we believe breakfast is a chance to start your day with something truly special. Our new breakfast menu in Indiranagar is crafted to bring joy and nourishment with every bite. We’ve focused on fresh, local ingredients and vibrant flavours to make your mornings as delicious and inspiring as possible.

 

 

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McDonald's?partners with singer, actress Mariah Carey for a new menu
McDonald's?partners with singer, actress Mariah Carey for a new menu
 

McDonald’s has again partnered with singer, actress Mariah Carey for a limited edition menu.

The Mariah Menu is arriving on Dec. 13, and customers can’t think of a better way to ring in 12 days of deals on the McDonald’s app than by unwrapping more surprises, including exclusive Mariah x McDonald’s merch and a festive TV commercial that will leave them dancing and singing all the way to their local McDonald’s.

To bring even more holiday cheer to the Mariah Menu, McDonald’s is decking out fans and celebrating Mariah’s longtime love of the Golden Arches with exclusive beanies and t-shirts.

On Dec. 15 and Dec. 21, simply redeem the Mariah Menu deal – a bakery item and Sausage McMuffin® with Egg, respectively – through Mobile Order & Pay with a $1 minimum purchase, and be one of the first approximately 10,000 people to claim the special Mariah x McDonald’s merch item for that day*. The beanie (Dec. 15) features her iconic signature, while the t-shirt (Dec. 21) includes a throwback photo of Mariah enjoying her go-to McDonald’s order – a Cheeseburger with extra pickles.

"Just like so many of my fans, I have such amazing memories with McDonald’s over the years. I always get a sense of nostalgia when I see the Golden Arches, so creating throwback merch with one of my favorite photos from the 90s was really fun for me,” said Mariah Carey. 

Customers can order the Mariah Menu in the U.S. starting on Dec.13, featuring a different free item each day with a $1 minimum purchase on the McDonald’s app.

 

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McDonald's adds glazed pull apart Donut to the McCafe bakery lineup
McDonald's adds glazed pull apart Donut to the McCafe bakery lineup
 

Attention donut lover! Beginning Sept. 1, McDonald’s is adding delicious bites of joy to the McCafé Bakery line-up with a new Glazed Pull Apart Donut, available for a limited time at participating restaurants across US.

Popping up just in time for Fall, the light and airy Glazed Pull Apart Donut is a unique twist on a classic donut that fans are sure to love. Coated in a delightful, sweet glaze, the tear apart bites make it both shareable (if you’re into that) and perfect for enjoying throughout the day.

You can start your morning by dunking your bites into a McCafé Premium Roast Coffee or treat yourself to an afternoon pick-me-up... like all our bakery items, the Glazed Pull Apart Donut is available all day long. 

“Our Glazed Pull Apart Donut is the first limited-edition offering to join McCafé Bakery. In 2020, we introduced our Bakery line with three delectable treats—the Apple Fritter, Blueberry Muffin and Cinnamon Roll—which became instant fan-favorites. The McCafe Bakery lineup joins our full breakfast menu. From the introduction of the Egg McMuffin in 1971, to Breakfast Burritos (1991) and McGriddles (2003), McDonald’s has been a leader at breakfast for nearly 50 years,” shared the statement.

The Glazed Pull Apart Donut is available in-restaurant or via the Drive Thru, directly on the McDonald’s App with Mobile Order and Pay or delivered to your front door through McDelivery.

And don’t forget to sign up for MyMcDonald’s Rewards* to earn points on every dollar you spend at McDonald’s—unlocking free, craveable favorites across the menu.

 

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The All American Diner gets new operator, renamed as Habitat Hub
The All American Diner gets new operator, renamed as Habitat Hub
 

Last Saturday the news of closing of Delhi’s favourite breakfast hub, The All American Diner at India Habitat Centre broke the social media platforms by diners and foodie sharing news of the breakfast restaurant being shut permanently.

Later, IHC on its statement shared that the centre is now operating the hospitality facility directly.

“As you may be aware, India Habitat Centre is now operating the Hospitality Facilities directly. As one of our initiatives, we have got our entire hospitality team vaccinated. All staff members at Habitat World, IHC have been given the first dose of a Covid-19 Vaccine. Some have been fully vaccinated. The second dose for the rest shall be administered as per MoHFW / GOI guidelines,” said the statement.

It also shared that ‘All American Diner’ is now rebranded as Habitat Hub.

“The all-day international dining resto-bar at the ground floor at India Habitat Centre opens its doors with a new look and name - Habitat Hub, open daily from 8 am to 10 pm. This facility is also open for both IHC Members and visitors,” added the statement.

According to reports, Old World Hospitality, which handles all restaurants at IHC has made an exit after the expiry of its contract with IHC.

They have also opened their Mediterranean Restaurant at India Habitat Centre, MED for Lunch from 12 noon to 3 pm and Dinner 7 pm to 10 pm.

“While the rest of the restaurants get ready to open, we shall also be serving our Pan-Asian selection at MED as before,” it added.

Also, IHC members can order food online and also takeaway as the food is also available for delivery and take away.

 

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Tyson Foods competes with Beyond Meat as it launches plant-based burgers
Tyson Foods competes with Beyond Meat as it launches plant-based burgers
 

Raised & Rooted™ Brand Launches New Products Bringing Delicious Plant-Based Options to Grills This Summer

Tyson Foods’ brand of plant protein products, Raised & Rooted™ brand is expanding its offerings with three new products to meet the increased demand for plant-based protein options.

The new plant-based burger patties, Bratwurst and Italian sausages, and ground are available in the refrigerated section of grocery stores nationally.

“Our products are plants made meatier, and deliver the same delicious flavors, in a better-for-you alternative,” said David Ervin, vice president of marketing, Raised & Rooted. “We are excited to provide people with satisfying alternative protein options perfect for any occasion.”

Made from pea protein, and soy free, the new refrigerated plant protein options are chef inspired, with the seasoning and texture to deliver a mouthwatering taste experience for meat and plant eaters alike.

With 17g – 21g of protein per serving, the patties and sausages provide an excellent source of protein with 75 percent less saturated fat than traditional options.

The Raised & Rooted brand was introduced in 2019, and is committed to providing plant-based options that deliver the taste and quality people are seeking and expanding its portfolio across both frozen and refrigerated innovations, with additional new product innovations to come later this summer.

The brand has also seen impressive growth in its first year with availability at more than 10,000 retail stores and online and expanding globally from the U.S. into Europe.

“We are excited about the momentum we’ve built over the past year, fueled by our growth at retail, and our ability to continue to meet consumer’s demands,” added Ervin.

 

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McDonald's bring back Chicken McGrill in North and East India
McDonald's bring back Chicken McGrill in North and East India
 

McDonald’s India - North & East has re-introduced its popular Chicken McGrill burger that once ruled over the heart of every food lover.

 

Chicken McGrill is now part of all-day menu and available across all McDonald’s restaurants in North and East India starting November 9th, 2020, including McDelivery and takeaway.

 

Also Read: McDonald's- North, East partners with DotPe for contactless ordering

 

“Chicken McGrill has undoubtedly been one of the most loved menu items at McDonald’s. We have been receiving continuous requests and feedback from our customers to bring it back and we are excited to delight our customers this festive season with their favorite burger,” said Robert Hunghanfoo, Head, CPRL (Connaught Plaza Restaurants Pvt. Ltd. operates McDonald’s restaurants in North and East India).  

 

Tailored to Indian taste palate, Chicken McGrill is made with grilled chicken patty and tangy mint sauce, for an authentic and flavorful taste. The burger is also available in Big Hug variant i.e. with an extra patty to ‘double’ the fun and experience.

 

May Interest: McDonald's brings back fan-favorite McRib to its menu across US

 

Priced at INR 79, the introduction of Chicken McGrill will offer our customers more choices at the great value they expect from McDonald’s. “Quality and Value are at the heart of our brand and our customers depend on it. We are committed to serve our customers with authentic and delicious options at a great value,” added, Robert.

 

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US-based fast food chain Wendy's to expand its breakfast menu nationwide to boost sales
US-based fast food chain Wendy's to expand its breakfast menu nationwide to boost sales
 

Wendy’s is planning to expand its breakfast menu to help increase sales.

Currently, the Dublin-based fast-food chain’s breakfast menu is available in more than 300 restaurants across the United States. Wendy’s will expand its breakfast menu nationwide in 2020.

The burger brand will be adding breakfast items like the Breakfast Baconator, Frosty-ccino and Honey Butter Chicken Biscuit.

Todd Penegor, President and CEO, Wendy’s, said, “Launching breakfast in our U.S. restaurants nationwide provides incredible growth opportunities.”

“We are well-positioned to pursue it. We believe we have the right team and structure in place, and we put Wendy's fan favorites on our breakfast menu to set us apart from the competition,” Penegor added.

In order to support the expansion into breakfast, Wendy’s and its franchisees plan to hire about 20,000 crew members. The firm’s estimated investment in breakfast would be about $20 million.

The fast food chain has about 6,700 restaurants worldwide.

Want to invest in a fast food chain franchise? Visit Franchise India 2019, Asia’s Biggest Franchise & Retail Show, and give wings to your entrepreneurial dreams.

 

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Dunkin' adds burrito bowls to its breakfast menu
Dunkin' adds burrito bowls to its breakfast menu
 

Dunkin’ has added two burrito bowls to its breakfast menu. This will offer customers new options for eating on the go.

The burrito bowls have been developed in the Dunkin’ Test Kitchen. They are created by Director of research and development Mike Brazis and his team.

Dunkin’ said, “They saw bowls as a popular trending menu item for health-conscious consumers looking for a quick, convenient meal.”

“To take a Dunkin’ spin on bowls, the team looked to create something with plenty of protein, while bringing in some other delicious ingredients that our fans love, like fire-roasted cauliflower and quinoa. This resulted in the Fire Roasted Veggie Bowl and Chorizo Bowl,” it stated.

The Fire Roasted Veggie Burrito Bowl delivers 15 grams of protein and contains 250 calories. It features eggs, cauliflower, brown rice, Monterey jack cheese, pepper jack cheese and a mix of fire-roasted vegetables like onions, red and green bell peppers, corn and black beans all topped with chipotle sauce.

Dunkin’ said, “For an easy, accessible way to eat a little better, Dunkin’s Fire Roasted Veggie Bowl offers a better-for-you option.”

The Chorizo Bowl features eggs, diced chorizo, Monterey jack cheese, cheddar cheese, brown rice, red bell peppers, poblano peppers, red quinoa and a smoky tomato sauce.

“Here at Dunkin’, we are committed to making it easy for our guests to make the choices that are right for them while eating on the run. That’s why we are continuing to innovate and introduce new and convenient menu items to help guests power through their days,” the restaurant chain added.

 

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Dunkin' becomes the 1st US restaurant to serve Beyond Breakfast Sausage
Dunkin' becomes the 1st US restaurant to serve Beyond Breakfast Sausage
 

Dunkin’ has joined forces with Beyond Meats to launch a brand-new plant-based menu item, The Beyond Sausage Breakfast Sandwich. The addition of Beyond Meat to its menu comes at the time when the plant-based meat trend continues to gather steam.

The coffee chain will start selling a breakfast sandwich made with Beyond Meat's vegan sausage at 163 locations across Manhattan. The company is planning to roll out the menu option nationwide in the future.

Dunkin’ is the first US restaurant chain to serve Beyond Sausage to its menu. 

David Hoffman, President and CEO, Dunkin’, said, “Dunkin’ has always stood apart for offering new and exciting choices to meet the needs of our on-the-go guests, and we are proud to collaborate with this industry leader to become the first U.S. restaurant chain to serve a Beyond Breakfast Sausage option.”

Dunkin’ on-the-go breakfast sandwich is made with a sausage patty containing 100% plant-based ingredients and a mix of spices specifically made for it.

 

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McDonald's USA breakfast menu gets a twist with new Blueberry McGriddles
McDonald's USA breakfast menu gets a twist with new Blueberry McGriddles
 

McDonald’s breakfast menu gets a makeover as the fast food chain added three new Blueberry McGriddles at over 100 locations in the Washington D.C. metropolitan area for a limited-time test run.

Offering a fruity twist on a breakfast favorite, the new McGriddle sandwiches being tested are the Sausage, Egg, and Cheese Blueberry McGriddle; Bacon, Egg, and Cheese Blueberry McGriddle; and the Sausage Blueberry McGriddle.

The fast food giant’s move to bring Blueberry McGriddles came after customers stated that they were looking for a more craveable breakfast option on the go.

Carol Martino, Culinary Innovation Spokesperson for McDonald’s USA, said, “The new breakfast items are the perfect selection to get your day started. The Blueberry McGriddles breakfast sandwich will satisfy both the sweet and savory senses.”

“The flavors from the real blueberries balanced with the sweet taste of maple, reminds me of the blueberry pancakes my mother used to make for us growing up. Imagine that combined with your choice of sizzling breakfast sausage or thick-cut bacon nestled under a creamy slice of American cheese and fluffy egg. It’s everything you love about breakfast in one sandwich,” Martino added.

Carlos Mateos Jr, local McDonald’s franchise owner-operator, stated, “With the testing of Blueberry McGriddles, we are building a better McDonald’s by fulfilling our customers’ desires for a little indulgence at breakfast. We’re excited for our local customers to have the first chance and opportunity to test the limited time only Blueberry McGriddles sandwich and to hearing our customers’ response to this sweet and savory breakfast sandwich.”

 

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Dine Brands To Rev Up Expansion Of IHOP Pancake Indian Unit
Dine Brands To Rev Up Expansion Of IHOP Pancake Indian Unit
 

Dine Brands Group owned restaurant chain Applebee is planning to rev up the opening of its IHOP pancake outlets in India, following a strong response to its first restaurant in the northern Indian city of Gurugram opened last year.

Chief Executive Officer Steve Joyce confirmed the expansion to be the part of a strategy to expand in markets seeing more people go out for breakfast.

"We think IHOP has unique opportunities here because breakfast is an important meal in India," Joyce said during a visit to inaugurate the second IHOP store in India in a mall in the country's capital New Delhi.

Joyce, who previously laid out plans to open 20 IHOPs in India by 2025, now expects to open 15 IHOP outlets in the next three to four years and grow it to a hundred within at least seven years. The first IHOP outlet in India had "exceeded" the company's expectations and was already running a profit eight months after opening, said a source close to the company, who asked not to be named because the details are confidential.

In India, breakfast is a meal traditionally prepared and consumed at home, but trends are changing as the country, with more than half its population below 30 years, preferring to dine out as disposable incomes rise.This shift has helped breakfast emerge as one of the fastest-growing meal categories in the Indian dining industry.

According to a survey by market research firm Euromonitor international's global consumer trends unit, fourteen percent of Indians have had breakfast outside home at least three to four times a week in 2016, compared with 9.6 percent in 2015

The growing market has seen companies including McDonald's introduce items such as the masala dosa brioche - an all-day offering that combines a staple south Indian breakfast dish called masala dosa in a burger-style serving.

Analysts covering Dine Brands said tapping India could be a growth vehicle for the company at a time when IHOP's North American sales have plateaued with comparable sales ranging from down low-single digits to up low-single digits over the past few years.But configuring its dishes to an Indian palate that usually prefers savoury dishes over sweet would be IHOP's biggest challenge.

"India is a huge potential market but getting the menu mix right could prove to be tricky," said research firm Retail Metrics founder Ken Perkins.

 

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?McDonald's plans to include Indian breakfast dishes in its menu
?McDonald's plans to include Indian breakfast dishes in its menu
 

McDonald's is planning to include culinary delights that range from the quaint -masala dosa burgers with molaga podi sauce -to the familiar -anda bhurji. The McBreakfast is aimed at luring consumers early in the day with new dishes, some of which will only be available in the morning, in the hope that this will help perk up business in a sluggish industry.

The new menu, a combination of continental and Indian options, will be launched by the weekend, initially in Mumbai and then across India.

Amit Jatia, Vice-chairman, Westlife Development, which runs McDonald's restaurant in the west and south India, said, "We continue to look at inspiration from Indian cuisine and bring it as a McDonald's format which will give you flavours from the west but the familiarity of Indian."

What's new; however, is the launch of an entire range as a separate menu, according to McDonald's. Apart from masala dosa burgers, it will also sell spinach and corn and hash brown brioches, along with plain and masala scrambled eggs, waffles and hotcakes. The company had a similar strategy for coffee and hot beverages when it launched the McCafe three years ago as a distinct format.

Jatia said, "Breakfast convenience on the go will increase as more people enter the segment. As a western quick service restaurant, we are going to grow the Indian breakfast market dramatically."

The eating-out market in the country is estimated at $94 billion, or about Rs 5.85 lakh crore, but only 2 percent of it is organised with national and international food retail brands. Major chains such as McDonald's, Yum's KFC and Pizza Hut and Jubilant FoodWorks, which operates Domino's Pizza and Dunkin' Donuts, have been either struggling to grow or posting single-digit growth amid an economic slowdown for almost three years now.

Abneesh Roy, Senior Vice-president, Edelweiss Financial Services, said, "Breakfast is a huge opportunity which is still untapped by organised players. But the biggest challenge is that most consumers still prefer fresh, homemade breakfasts or packaged healthier products such as masala oats. Hence, (demand) will be restricted to consumers who are travelling."

 

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McDonalds to roll all-day breakfast campaign in India
McDonalds to roll all-day breakfast campaign in India
 

McDonald's, the global QSR chain is planning to launch its All-Day breakfast campaign in India after rolling it in the US. The burger chain is hoping corporate clients, in particular, will subscribe to the idea of eating out-of-home breakfast.

"McDonald's is keen to build out-of-home breakfast as a category in India and at this point evaluating the possibility of All-Day Breakfast campaign here. We would try to build our breakfast along with our McDelivery Service," said Ranjith Paliath, vice-president (business operations), McDonald's India (West & South).

McDonald's breakfast menu comprising wholesome and grilled platter with veg/egg and sausage muffin, hash brown, hot cakes with maple syrup along with McCafe offerings, is available across its breakfast serving outlets between 7 am and 11 am in India.

In smaller cities, the restaurants open at 9 am. However, the menu is not available beyond 11 am, after which the regular menu is offered.

The chain which has been running an All-DayBreakfast campaign on social media platform Twitter for its US customers, talking about breakfast availability beyond 10.30 am in the US.

"While our focus is on developing awareness of our breakfast offerings and creating demand at this point, in the long term, it would naturally evolve in that direction (All-Day-Breakfast)," added Rajesh Kumar Maini, GM, corporate communication, McDonald's India (North & East).

Breakfast is fast becoming a sweet spot for the quick-service restaurant segment across the world. "It is already one of our fastest growing business platforms," said Maini. With close to 18% of the breakfast-consuming people in India eating outside home, there's room for growth, reckoned Paliath. "In the long run, we are bullish on collaborating with B2B for breakfast," he said.

 

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McDonalds starts all-day breakfast in Australia
McDonalds starts all-day breakfast in Australia
 

McDonald’s, one of the largest burger chains globally, has started all day long breakfast option in Australia.

The restaurant will now be serving the McMuffins, hashbrowns and hotcakes 24-hour at its stores around the Wollongong-Illawarra region of Sydney.

According to the company the latest move was on demand of the customers’, especially those who works in shift.

“One thing people always asked about was for an all-day breakfast. But the company has for years responded to consumer requests for an all-day breakfast saying “there simply isn’t enough room to prepare all our different menu items at the same time”, said Mark Lollback, CMO, McDonald’s.

The restaurant chain is also planning to expand the services to other regions soon.

The fast food chain has also rolled out same technique at San Diageo in the US by rolling out an all-day breakfast menu.

 

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