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Dr SKS Skin Hair Body Plans Franchise Expansion Across India and the GCC
Dr SKS Skin Hair Body Plans Franchise Expansion Across India and the GCC
Dr SKS Skin Hair Body is planning to expand its doctor-led hair growth and clinical aesthetics business through a FOFO franchise model. The presentation outlines clinic investment options of ₹15 lakh in Tier 2 cities and ₹17 lakh in Tier 1 cities, excluding the separately listed monthly working capital. The brand is targeting expansion across major Indian cities and the GCC, with a stated goal of more than 40 centres in India within four years.

Dr SKS Skin Hair Body, a dermatologist-led hair growth and clinical aesthetics brand founded by Dr. Stuti Khare Shukla, is preparing to expand its clinic network through a franchise model. Founded in Mumbai in 2019, the brand began with a focus on treating hair loss through qualified dermatological care and has since developed into a multi-city clinic network within the health and wellness sector..

According to the brand presentation, SKS operates five clinics across Mumbai, Hyderabad, Nagpur, Jabalpur and Balaghat. The business has delivered more than 70,000 non-surgical hair growth treatments and is now looking to extend its doctor-led approach to more Indian cities and international markets through its planned retail expansion.

Hair Growth and Clinical Aesthetics Services

The brand's core offering includes non-surgical hair growth treatments supported by its proprietary Hair Growth Booster protocol. Its positioning focuses on professional assessment, structured treatment and patient follow-up rather than influencer-led hair loss solutions. The services place the brand within the growing hair restoration and beauty business segment.

The presentation also highlighted patient before-and-after photographs and Dr. Stuti Khare Shukla's professional recognition in dermatology and trichology. These credentials and patient outcomes form part of the brand's positioning as it prepares to expand its clinic network.

Dr SKS Franchise Model and Investment

Dr SKS is proposing a Franchise Owned Franchise Operated (FOFO) model for India and the GCC. Under this structure, the franchise partner funds, owns and operates the clinic while following the brand's prescribed clinical and operational guidelines. This model may interest entrepreneurs exploring healthcare franchise opportunities and beauty and wellness businesses.

For the Indian market, the brand presentation outlines two investment options based on location. In Tier 1 cities, a clinic measuring 700 to 1,500 sq ft requires an indicative initial investment of ₹17 lakh, including a ₹3 lakh franchise fee and ₹8 lakh in initial inventory. For Tier 2 cities, the stated initial investment is ₹15 lakh, with the same franchise fee and inventory cost. The brand estimates monthly working capital of ₹5.5 lakh for both formats.

The presentation projects monthly revenue potential of ₹14 lakh to ₹15 lakh for Tier 1 clinics and ₹8 lakh to ₹10 lakh for Tier 2 clinics. It lists projected gross margins of 55% and 45%, respectively, with estimated payback periods of 12 months for Tier 1 and 16 months for Tier 2. These are brand-provided projections, not guaranteed returns. Prospective partners should confirm the assumptions, expenses and complete funding requirement before investing.

Franchise Support and Operating Responsibilities

The brand proposes support across doctor hiring and training, central marketing, product supply, brand guidelines, technology systems and clinical training. The presentation also identifies software deployment and certification as part of the support framework.

Franchise partners are responsible for investment, clinic ownership, rent, non-clinical staffing and payroll, local marketing and operating expenses. Revenue and net profit or loss remain with the franchise partner under the proposed model. The stated terms include a three-year lock-in and a five-year agreement, renewable by mutual consent. These factors are important for anyone assessing franchise opportunities in India within the healthcare and wellness sector.

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Expansion Plans Across India and the GCC

The proposed domestic rollout begins by strengthening the existing markets of Mumbai, Hyderabad, Nagpur, Balaghat and Jabalpur. The next phase identifies Delhi NCR, Bengaluru, Pune, Ahmedabad and Chennai, followed by Indore, Bhopal, Raipur and Lucknow.

For international expansion, the presentation identifies Dubai and Abu Dhabi as initial GCC markets, followed by Saudi Arabia and other neighbouring markets. The stated target is to reach more than 40 SKS centres across India within four years.

The franchise opportunity is aimed at partners interested in healthcare, hair restoration and clinical aesthetics. Before investing, applicants should independently assess local demand, clinical staffing requirements, regulatory approvals and the brand's final commercial terms.

 

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