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Blackmilk Inks 'Rick and Morty' Deal For New Clothing Range
BlackMilk Clothing, the Australia-based online fashion house known for its colourful tight-fitting stretchwear products, has partnered with Adult Swim’s Rick and Morty to launch a new 19-pi...
  • By - gargi
  • / 2 MIN READ
A hush-hush affair of Bonjour Socks with Hush Puppies
Bonjour has collaborated with Hush Puppies shoes in India. They will be taking care of Hush Puppies new product category – SOCKS. Bonjour will be responsible for product manufacturing, Marketing, an...
  • By - gargi
  • / 3 MIN READ
MINISO Goes Global With Cartoon Network's ADVENTURE TIME’
Miniso has teamed up with Cartoon Network to present an epic 264-item collection of Adventure Time products in its stores across 62 territories around the world. From Europe to Asia, and Afr...
  • By - gargi
  • / 3 MIN READ
How personal care is an emerging category for licensing?
In an exclusive conversation with Biswajit Sarkar, Partner Shabis Marketing LLP sheds light on emerging Brand Licensing Opportunities in Men’s Personal Care Category in India.Tell us about...
  • By - gargi
  • / 6 MIN READ
Being Human Jewellery Launches Its First Exclusive Store in Chandigarh
Being Human ? The Salman Khan Foundation together with Mumbai based Style Quotient Jewellery Private Ltd. has introduced Being Human Jewellery?s first exclusive store in Chandigarh.The store hou...
Madame: Maximising The Retail Quotient with licensing
Reckoning the power of brand licensing as a strategy to scale up, women’s clothing label Madame has forayed into the brand licensing space. In this candid interaction with License India, ...
  • By - gargi
  • / 8 MIN READ
Madame looks to diversify through licensing
Reckoning the power of brand licensing as a strategy to scale up, women’s clothing label Madame has set the plans rolling to diversify through brand licensing.Jain Amar Clothing Private Limited (J...
  • By - gargi
  • / 3 MIN READ
Capsule collections captivate retailers
Capsule collections were originally popularised by Donna Karan in the 1980s. The idea was to create a capsule wardrobe that features only the most essential or influential pieces from a collection. A ...
  • By - gargi
  • / 7 MIN READ
Licensing is the need of hour for manufacturers
Ultra as a group started off from movies media and entertainment and gradually expanded into merchandising and soft toy manufacturing. Witnessing the immense potential in toys as a cate...
  • By - gargi
  • / 6 MIN READ
Kate Spade: A journey from brand to a million dollar IP
With the sudden demise of designer Kate spade, ended an era that was a fresh take on luxury goods. The designer who co-founded the eponymous handbag brand in 1993, was found dead yesterday at her home...