Brand licensing

The brand has also announced the launch of its limited-edition Kinder Joy range of Tom and Jerry and Hello Kitty toys, which is likely to increase brand loyalty and attract collectors of all ages.

This innovative partnership highlights Rario's commitment to providing advanced products, while KKR is taking bold steps to connect with and excite its devoted fan base.

The teams will be sporting jerseys manufactured by HRX as a part of this collaboration.

The album launch event also saw popular Bollywood playback singer Papon's support, who was excited about Loya's promise to offer an exceptional musical and culinary experience.

The brand is well-known for its rustic bohemian and luxurious Indian designs that take inspiration from the diverse cultural traditions and rustic beauty of Indian villages.

This collaboration will provide Manic Panic Dye-Hards with a new way to spice up their food and start their mornings with a unique twist.?

The brand has a loyal customer base in various cities and aims to deepen its connection with fashion-forward men aged 30-45 through Aditya's association with the campaign.

TagZ is an authorized licensee partner of the Royals, and they have recently introduced the Rajasthan Royals X TagZ hamper, which is exclusively available on e-commerce platforms like Swiggy Instamart, Blinkit, and Zepto.

PUMA will release products designed by BAIT, including a new take on PUMA's RS-X shoe, while Salesone will offer jewelry featuring The Flash's signature lightning bolt emblem.

This license marks Hyperkin's first venture into the character IP sector, with the products set to be launched this summer.